The endoscopy devices market was valued at USD 35.0 billion in 2024 and is projected to exceed USD 50.4 billion by the end of 2035. The industry is expected to grow at a CAGR of 3.4% from 2025 to 2035, supported by the rising prevalence of gastrointestinal disorders, increasing preference for minimally invasive procedures, and ongoing technological advancements in endoscopic imaging.

Current market dynamics are characterized by a transition toward single-use (disposable) endoscopes to mitigate cross-contamination risks and the adoption of robotic-assisted endoscopy to enhance procedural precision. Furthermore, the integration of AI-driven platforms, such as real-time lesion detection and automated polyp characterization, is setting a new standard for diagnostic accuracy in clinical settings.

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Key Findings of the Market Report

• Gastrointestinal (GI) Endoscopy remains the largest application segment, accounting for over 52% of the market share in 2025, driven by high global screening rates for colorectal cancer.
• Hospitals & Clinics continue to be the primary end-user, though Ambulatory Surgical Centers (ASCs) are projected to exhibit the highest growth rate due to cost-efficiency and site-neutral payment reforms.
• Flexible Endoscopes dominated the product category, valued for their versatility in navigating complex anatomical structures like the colon and bronchial tubes.
• North America held the leading regional share of 40.8% in 2025, supported by robust healthcare infrastructure and high adoption of AI-integrated visualization systems.

Global Endoscopy Devices Market: Growth Drivers

• Rise in Chronic Ailments: Increasing incidences of gastrointestinal diseases, colorectal cancer, and obesity-related conditions are necessitating frequent diagnostic and therapeutic endoscopic interventions.
• Technological Innovation (AI & 4K): The move from Standard Definition (SD) to 4K and 3D visualization, coupled with AI assistants like Medtronic’s GI Genius, has significantly improved adenoma detection rates (ADR).
• Demand for Minimally Invasive Surgery (MIS): Patients and providers alike prefer MIS due to smaller incisions, decreased hospital stays, and lower overall healthcare costs compared to traditional open surgeries.
• Infection Control & Single-Use Devices: High-profile contamination incidents have accelerated the market for disposable endoscopes, particularly in urology and bronchoscopy, where the cost of sterilization is high.

Global Endoscopy Devices Market: Regional Landscape

• Asia-Pacific: This region is the fastest-growing market, projected to advance at a CAGR of 8.5%. Growth is centered in China, Japan, and South Korea, where government-funded cancer screening programs are highly prevalent.
• North America: Leading the market in terms of value, the U.S. remains the hub for robotic-assisted surgery and high-cost AI software integration in premium hospital networks.
• Europe: Characterized by strong regulatory standards (MDR), the European market focuses on sustainability and high-efficiency reprocessing technologies for reusable systems.

Global Endoscopy Devices Market: Key Players

The market is dominated by a few major multinationals that leverage extensive R&D budgets and strategic global distribution networks.

• Olympus Corporation (Global market leader in GI endoscopy)
• Karl Storz SE & Co. KG (Pioneer in rigid endoscopy and OR integration)
• Boston Scientific Corporation (Leader in single-use and therapeutic accessories)
• Fujifilm Holdings Corporation (Advanced imaging and AI-powered platforms)
• Stryker Corporation (Dominant in visualization and orthopedic endoscopy)
• Medtronic plc (Focus on AI-driven diagnostics and capsule endoscopy)
• HOYA Corporation (PENTAX Medical)
• Richard Wolf GmbH
• Ambu A/S (Market leader in single-use endoscopes)
• Smith & Nephew

Key Developments

• May 2025: Olympus received FDA 510(k) clearance for its EZ1500 series endoscopes, featuring Extended Depth of Field (EDOF) for superior diagnostic visualization.
• January 2025: Karl Storz completed the acquisition of ANKLIN, its long-standing Swiss distributor, to strengthen direct sales and service operations in Europe.
• November 2024: Medtronic acquired Fortimedix Surgical to integrate advanced articulating instrument technologies into its robotic-assisted endoscopy portfolio.

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Global Endoscopy Devices Market: Segmentation

By Product

• Endoscopes (Rigid, Flexible, Capsule, Robotic)
• Visualization Systems (Monitors, Light Sources, Video Processors)
• Endoscopic Operative Devices (Access devices, Insufflators)
• Accessories

By Usability

• Reusable/Reprocessed Devices
• Single-use/Disposable Devices (Fastest Growing)

By Application

• Gastrointestinal (GI) Endoscopy
• Laparoscopy
• Urology Endoscopy
• Arthroscopy
• Bronchoscopy/Pulmonology
• Gynecology Endoscopy

By End-User

• Hospitals & Academic Medical Centers
• Ambulatory Surgical Centers (ASCs)
• Specialty Clinics & Diagnostic Centers

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